Privacy Policy

Last updated: May 7, 2026

1. Introduction

Welcome to our WhatsApp automation marketing platform ("Service", "we", "us", or "our"). We are committed to protecting your privacy and ensuring you have a positive experience on our platform. This Privacy Policy explains our online information practices and the choices you can make about how your information is used.

2. Information We Collect

We may collect the following types of information:

  • Account Information: Name, email address, phone number, business information, and account credentials when you register for our Service.
  • WhatsApp Business Account Details: Phone Number ID, WhatsApp Business Account ID (WABA), and access tokens provided by you for integration purposes.
  • Meta Credentials: Access tokens for Facebook, Instagram, and other Meta platforms that you choose to connect.
  • Message Content: We process message templates, campaign content, and automated responses you create within our platform.
  • Contact Information: Phone numbers and contact details of your customers that you upload or manage through our platform.
  • Usage Data: Information about how you interact with our Service, including login times, campaigns sent, message statistics, and platform activity.
  • Device Information: IP address, browser type, operating system, and device identifiers for security and analytics purposes.

3. How We Use Your Information

We use the collected information for the following purposes:

  • Providing, maintaining, and improving our WhatsApp automation Service
  • Processing and delivering messages through WhatsApp, Facebook, and Instagram
  • Managing your account and user access
  • Sending billing information and service updates
  • Detecting, preventing, and addressing fraud and security issues
  • Complying with legal obligations and Meta platform requirements
  • Monitoring usage analytics and platform performance
  • Responding to your inquiries and customer support requests

4. Security of Your Information

We take the security of your information seriously and implement industry-standard security measures to protect your data, including:

  • Encryption of sensitive data (passwords, API tokens) at rest and in transit
  • Secure HMAC signature verification for webhook authenticity
  • Role-based access control (RBAC) and user authentication via JWT tokens
  • Tenant isolation to ensure data separation between different vendors
  • Regular security audits and monitoring
  • Secure storage of Meta platform credentials with encryption

5. Data Retention

We retain your account information for as long as your account is active. Message logs and campaign history are retained for operational and compliance purposes. You may request deletion of specific data subject to legal and regulatory requirements. Meta platform credentials and API tokens are retained only while your integration is active.

6. Sharing of Information

We do not sell or rent your personal information. We may share information only in the following circumstances:

  • With Meta:We transmit necessary information to Meta's platforms (WhatsApp, Facebook, Instagram) to deliver your messages and comply with platform requirements.
  • Service Providers: With third-party service providers who assist in operating our platform and providing services (e.g., payment processors, hosting providers).
  • Legal Requirements: When required by law, court order, or government request.
  • Business Transfers: In the event of merger, acquisition, or sale of assets.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: The right to access your personal information
  • Correction: The right to correct inaccurate information
  • Deletion: The right to request deletion of your data (subject to legal obligations)
  • Portability: The right to receive your data in a portable format
  • Opt-out: The right to opt out of certain data processing activities

To exercise any of these rights, please contact us using the information provided in Section 10.

8. Cookies and Tracking

Our platform may use cookies, local storage, and similar tracking technologies to enhance user experience, maintain sessions, and analyze platform usage. You can control cookie settings through your browser preferences.

9. Third-Party Links

Our platform may contain links to third-party websites. We are not responsible for the privacy practices of third-party sites. We encourage you to review their privacy policies before providing any personal information.

10. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Email: support@msgbizz.com

Number: +91 9974361458

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes via email or by posting the new Privacy Policy on our website with an updated "Last updated" date. Your continued use of the Service constitutes your acceptance of the updated Privacy Policy.

12. Compliance with Meta Policies

Our Service complies with Meta's Platform Policies and Terms of Service. Users must ensure their message content complies with Meta's messaging policies, including restrictions on spam, harassment, and prohibited content. Any misuse of our platform in violation of Meta's policies may result in account suspension.